Hugo De Ruiter


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Ameba chair

Ameba chair

By Hugo De Ruiter for CooLoo

The legs of Ameba give the chair an almost animal character as if it is a living creature. The chair is very lightweight and therefore very manageable.

With its ecological coatings, Cooloo gives enormous added value to the use of comfortable seating furniture for indoors and outdoors. The Ameba chair is cut from a monoblock of soft foam and through the application of a special coating, the chair has a wonderful comfort and very good stability.

No wooden or metal frame is used in the product. With a special coating technique, you can provide seating furniture with “legs”, with their coatings CooLoo is giving the seating culture a new innovative, and disruptive dimension.

“I like to give products a personal signature. People always want something recognizable from the past that they can hold on to, combined with a future perspective full of hope and a new direction.” Hugo de Ruiter.

The Ameba chair has been awarded with the Good Industrial Design Award 2020.